Turn Muzaffarpur's GI Shahi Litchi from a four-week distress-sale crop into year-round frozen pulp and packs for beverage, dessert and D2C buyers who want the GI provenance.
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Muzaffarpur grows GI-protected Shahi Litchi — a premium, high-sugar, aromatic variety — but most of it leaves as fresh fruit at distress prices during a four-week harvest, with heavy spoilage. This unit runs IQF freezing, pulp and concentrate extraction, and aseptic packing, building directly on the district's Shahi-Litchi-GI-orchards atom and closing the raw-fruit-to-pulp-juice-and-GI-packs gap that otherwise hands value to outside processors. Frozen pulp sells B2B to beverage, ice-cream and dessert manufacturers who want litchi year-round; GI-marked retail packs and squashes reach D2C and premium grocery buyers who will pay for verified provenance. The honest constraints are the brutally short harvest window that forces fast intake and freezing capacity, cold-chain investment and reliability, GI-usage compliance and FSSAI processing licences, and the working-capital concentration in a single buying month. Start as a frozen-pulp B2B supplier to absorb the surplus and build throughput; layer GI-labelled consumer SKUs in year two once cold-chain and quality are proven.
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Raw 85% · Processed 15%
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