Nilam

Jindजींद

13.3 lakh people. Larger than Mauritius, Fiji, or Cyprus. Governed as one cell of one state.

Population
13,34,152 (13.3 lakh)
Area
2,702 km²
Headquarters
Jind
ODOP: Engineering GoodsODOP: Poultry Feed
Engineering goodsPoultry feedWheat & paddy

₹7,986 cr

of bankable business potential identified by the government in Jind.

Source: NABARD PLP 2023-24

Opportunities

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Branded atta & multigrain-flour mill, Jind

Unverified

Jind is a wheat-and-paddy granary on a central-Haryana rail junction, yet most grain leaves as commodity; a branded atta and multigrain-flour mill captures the raw-to-branded margin with cheap rail distribution to NCR and beyond.

Capex
₹15–30 lakh
Payback
2.5 years payback
Risk
Moderate
NDMPMFME

NABARD's plan for Jind · PLP 2023-24

₹7,986 crof bankable credit potential identified by the government

Crop production, maintenance & marketing

₹4,862 cr

MSME

₹1,002 cr

Term loans for agriculture & allied activities

₹982 cr

Agriculture infrastructure

₹535 cr

Jind's NABARD credit plan for 2023-24 sizes up about 7,986 crore of lending potential. Farming is the backbone at 6,706 crore (84%), with MSME the next biggest at 1,002 crore (12.5%) and the rest split across housing (152 crore), education, exports and renewable energy.

The single largest opportunity is straightforward crop finance - 4,862 crore - for the district's canal-irrigated paddy, cotton and wheat belt. On the allied side, dairy leads at 274 crore: the Hisar-Jind cooperative milk union already runs a milk route across ~280 villages, and a private plant near Jind handles about 1 lakh litres a day. Poultry (174 crore) is a named strength - poultry-based meat is Jind's One District One Product. Farm mechanisation (206 crore) and food & agro-processing (145 crore) round out the farm story, supported by 6 e-NAM mandis and dozens of rice mills, flour mills and oil-extraction units.

On industry, Jind has 2,196 registered units and HSIIDC estates at Jind and Narwana, plus a notable truck-body and container-building cluster at Kinana.

The plan's own gaps are clear: too little modern storage (a ~2.5 lakh-tonne grain gap and only old single-chamber cold stores), no real food-processing park so units leave the state, soil worn down by the wheat-paddy cycle, industry stuck in towns with small firms short on collateral, and no forex bank branch to support exporters.

See the plan's recommendations

What the plan promotes

  • Crop production dominates the plan at 4,862.11 Cr; Jind is canal- and tubewell-irrigated with paddy and cotton as main kharif crops, wheat in rabi, plus bajra and gram.
  • Dairy is the biggest allied opportunity at 274.22 Cr; Hisar-Jind cooperative milk union runs a 'Milk Route' covering ~280 villages, plus a private plant (Lakshya Milk Products) processing ~1 lakh litres/day.
  • Poultry potential of 174.43 Cr, backed by poultry-based meat products being selected as Jind's One District One Product (ODOP).
  • Farm mechanisation 206.43 Cr and water resources 147.87 Cr are large term-loan lines to modernise the wheat-paddy belt.
  • Food & agro processing potential of 144.68 Cr across 401 units - rice mills, flour mills, edible-oil extraction, fruit & veg processing, spice processing and bakery; the district has 6 grain mandis (all linked to e-NAM) and 13 sub-yards.
  • MSME potential of 1,002.05 Cr with 2,196 registered industrial units; HSIIDC has developed industrial estates at Jind (78 plots) and Narwana (229 plots), with a Hindustan Petroleum LPG bottling plant, a Saint-Gobain gypsum plasterboard plant, and leather/chemical units.

Gaps the plan names

  • Storage shortfall: against ~9.0 lakh tonnes available, ~2.5 lakh tonnes of extra grain storage and ~30,000 tonnes of modern multi-chamber cold storage are needed; existing cold stores are old single-product bunker systems and power shortage blocks new ones.
  • No major food-processing units beyond paddy milling and wheat flour grinding; the PLP calls for a food park / industrial estate so units stop migrating to other states, and block-level fruit & vegetable processing plans.
  • Soil health is degrading - 74% of cropped area is under the wheat-paddy cycle, seed replacement is only 32% (wheat) and 70% (paddy), and ~28,000 hectares are unavailable for production; needs laser land levelling, gypsum for sodic soil and stronger soil-testing.
  • Industrialisation is confined to towns and needs to reach rural areas; small entrepreneurs lack collateral (CGTMSE guarantee cover needed) and banks hesitate to lend fearing NPAs; raw material, technical staff and marketing support are inadequate.
  • Export infrastructure is missing - no forex/dealer bank branches in the district (only in Chandigarh and Delhi), so local export units are not being set up despite Basmati export strength.

Value-chain gaps

Money this district loses today

Raw output sold cheap, value added elsewhere — each gap below is an opening for a local business.

Poultry feed: bulk feed → branded nutrition packs

Unverified
Raw 80%Processed 20%

Jind makes poultry feed largely as commodity bulk supply sold to traders and farms at thin margins. Branded, balanced and species-specific feed — with quality grading, additives and farmer-facing packaging — commands a higher price and builds repeat demand from poultry and dairy buyers. A district feed brand captures the formulation and branding value instead of selling undifferentiated bulk.

Growth signal

India's compound animal-feed market is growing with rising poultry and dairy output.

Wheat: raw grain → branded atta / multigrain flour

Unverified
Raw 85%Processed 15%

Jind is a wheat-and-paddy granary, but most grain leaves as raw produce sold at mandi rates to traders and outside mills. Cleaning, milling and packing branded atta, fortified flour and multigrain blends earns a markedly higher per-kg price and reaches retail and institutional buyers directly. A local flour-and-packing unit captures the milling and branding margin that today flows to mills outside the district.

Growth signal

Demand for branded, fortified and multigrain flour is growing in Indian retail.

Resources

What this district has

Tap a category to see the facts and figures underneath. Numbers marked unverified are AI-extracted and need a sourcing pass.

Agriculture & natural resources

1 fact

Industrial clusters

1 fact

Infrastructure

1 fact

About Jind

Jind district is one of the 22 districts of Haryana state in northern India. Jind town is the administrative headquarters of the district. It is part of Hisar Division and was created in 1966.

Source: Wikipedia — Jind district

Haryana

Jind

See Jind elsewhere

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