Wokha grows Nagaland's largest pineapple crop. A small unit producing pineapple juice plus traditional Naga rice wine and pineapple-fruit wine captures both the agro-processing and emerging-craft-beverage opportunity.
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Wokha is Nagaland's pineapple capital — the New Wokha cultivar yields 12,000+ tonnes annually. Surplus during peak season is severe. A small unit doing pineapple processing (juice, concentrate, dried rings) plus a small craft-beverage line producing fruit wine and traditional rice wine (zutho) captures both. The fruit-wine and zutho space is small but growing as Nagaland's recently-relaxed beverage rules open craft-beverage opportunities.
Capex of ₹12–25 lakh covers fruit processing equipment plus a small fermentation and bottling setup. MIDH for horticulture component; PMFME for food-processing; the NER craft-beverage scheme provides additional support. Hard parts: navigating Nagaland's prohibition rules (which have been partially relaxed but require careful licensing), fermentation control, and building distribution beyond the state (interstate alcohol movement is heavily regulated). Start with pineapple juice/concentrate (lower regulatory risk); add fruit wine in year 2 once licenses are settled.
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