Rayagada has Dongria Kondh and Kutia Kondh tribal heritage with distinctive textile traditions. A producer cooperative organising tribal crafts captures the heritage premium.
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Rayagada district has Dongria Kondh (a Particularly Vulnerable Tribal Group, PVTG) and Kutia Kondh communities with distinctive shawl-weaving and craft traditions. A producer cooperative organising 30-40 women plus design support and ethical D2C distribution captures the heritage premium.
Capex of 4-10 lakh covers shared workshop tools, raw material stock, packaging, and brand support. DCH (handicrafts) plus DAY-NRLM jointly fund up to 15 lakh in matched grants. Hard parts: ethical Dongria Kondh engagement (PVTG protections require care), maintaining authentic Niyamgiri-area weaving, and shipping logistics. Realistic: 3-4 years to traction; ethical engagement is critical.
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