Karaikal's coast lands daily small-boat catch (mackerel, prawn, pomfret) sold mostly raw at low margins. A chilled-pack micro-brand selling cleaned, weighed retail packs to Tiruchirappalli/Madurai weekend tourists captures the cold-chain premium.
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Karaikal — Puducherry's southern enclave on the Cauvery delta — has a small but stable coastal fishing economy. Daily catch lands at Karaikal harbour and gets sold raw at low margin. A small chilled retail-and-vacuum-pack unit creates clean, weighed, ready-to-cook packs (250g/500g/1kg) sold to walk-in tourists on weekends and dispatched to Tiruchirappalli (1 hr) and Madurai (3.5 hr) by chilled van.
Capex of ₹8–16 lakh covers a chiller, vacuum sealer, FSSAI license, and a small storefront. PMMSY (Pradhan Mantri Matsya Sampada Yojana) gives 60% grant for women/SC/ST entrepreneurs in fisheries value-chain projects. PMFME pays for the food-processing component. The hard parts: variable supply (no fishing on monsoon days), maintaining cold-chain consistency (one bad day kills the brand), and finding the first 50 weekly customers willing to commit to ₹500–₹1500 baskets. Start with two SKUs (cleaned mackerel, peeled prawn) before adding range.
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