East Midnapore has Digha-Mandarmani-Tajpur coastal tourism plus rich fishery economy. A combined tourism services firm plus boutique seafood retail captures both economies.
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Purba Medinipur (East Midnapore) has Digha, Mandarmani, and Tajpur — West Bengal's primary coastal tourism economy with growing weekend traveler flow from Kolkata. The same coast lands daily fishery output. A combined operator running tourism services (homestays, water-sports, photography expeditions) plus a boutique seafood retail brand (cleaned, vacuum-packed retail SKUs sold to walk-in tourists and Kolkata B2B) captures both economies.
Capex of 15-35 lakh covers tourism gear, retail fit-out, refrigerated storage, vehicle, and 6 months of working capital. WB Tourism's coastal-tourism scheme plus PMMSY at 60% subsidy for fisheries value-add cover the build. Hard parts: managing two operating models, seafood cold-chain consistency, and seasonal weekend tourism flow. Start with seafood (steady year-round); tourism in year 2.
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