Mauमऊ
22.1 lakh people. Larger than Bahrain, Estonia, or Mauritius. Governed as one cell of one state.
- Population
- 22,05,968 (22.1 lakh)
- Area
- 1,713 km²
- Headquarters
- Mau
₹2,894 cr
of bankable business potential identified by the government in Mau.
Source: NABARD PLP 2023-24
Opportunities
What you can build here
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NABARD's plan for Mau · PLP 2023-24
₹2,894 crof bankable credit potential identified by the government
Crop production, maintenance & marketing
₹1,219 cr
Term loans for agriculture & allied activities
₹874 cr
MSME
₹364 cr
Renewable energy
₹88 cr
Mau district's 2023-24 credit plan sizes total priority-sector potential at Rs 2,894 crore. Farming dominates: agriculture and allied activities make up about Rs 2,207 crore (roughly 76%) of the plan, while non-farm MSME lending accounts for Rs 364 crore.
The biggest single opportunity is ordinary crop production at Rs 1,219 crore — paddy is grown in all nine blocks (525.7 thousand tonnes in 2019-20) alongside wheat, maize, gram and mustard. On the allied side, dairy stands out at Rs 478 crore, supported by a large buffalo and cattle base, followed by poultry (Rs 121 crore), irrigation and water works (Rs 113 crore), and farm machinery (Rs 66 crore).
Mau's standout non-farm strength is its handloom and powerloom saree weaving cluster. The plan asks banks and agencies to organise weavers into producer groups and sell under a single brand through websites and portals to tap strong export demand. Food and agro-processing (Rs 29 crore) and modern storage such as godowns, silos and cold-chains (Rs 47 crore) are also flagged as ready openings.
The PLP's own warnings for anyone investing here: shortages of quality seed, fertiliser, veterinary care and steady power; poor marketing links for both crops and sarees; yearly flooding from the Ghaghara river; too little grain storage; and soil health falling from heavy chemical use, which opens a clear opening for vermicompost and organic inputs.
What the plan promotes
- Dairy is the single largest allied-investment opportunity at Rs 477.89 cr, backed by 57,564 indigenous + 115,740 crossbred buffaloes and a large cattle base.
- Handloom/powerloom saree weaving is the district's signature non-farm industry; the PLP flags forming weaver producer groups and single-brand website/portal marketing to unlock export potential (MSME potential Rs 364.01 cr).
- Crop production stays the anchor at Rs 1218.94 cr, with paddy (525.7 thousand MT in 2019-20, ~91,322 ha) and wheat (852.2 thousand MT, ~93,573 ha) as lead crops across all 9 blocks.
- Poultry is the second-largest allied line at Rs 120.56 cr, followed by sheep/goat/pig rearing at Rs 38.08 cr (goat stock ~171,962, sheep ~192,771).
- Water resources/irrigation carries Rs 112.57 cr of potential; district has ~114,132 ha irrigation potential with tubewells the dominant source.
- Food & agro processing (Rs 28.61 cr) is a thrust area — the PLP calls for new food-processing units given the district's importance for foodgrain and vegetable output.
Gaps the plan names
- Shortage of key inputs — quality certified seeds, fertilisers, veterinary services and reliable power supply — is the main barrier to development.
- Lack of proper marketing support and market linkages for agricultural produce and for handloom/powerloom saree weavers, who do not get fair returns.
- Every year the Ghaghara river floods the district's northern belt, causing soil erosion; RIDF-funded flood-control structures are needed.
- Acute need for improved storage / silos to protect foodgrain; extra public- and private-sector storage capacity must be created.
- Declining soil health from heavy chemical fertiliser and pesticide use since the Green Revolution; organic manure and vermicompost adoption is required.
See the plan's recommendations
What the plan promotes
- Dairy is the single largest allied-investment opportunity at Rs 477.89 cr, backed by 57,564 indigenous + 115,740 crossbred buffaloes and a large cattle base.
- Handloom/powerloom saree weaving is the district's signature non-farm industry; the PLP flags forming weaver producer groups and single-brand website/portal marketing to unlock export potential (MSME potential Rs 364.01 cr).
- Crop production stays the anchor at Rs 1218.94 cr, with paddy (525.7 thousand MT in 2019-20, ~91,322 ha) and wheat (852.2 thousand MT, ~93,573 ha) as lead crops across all 9 blocks.
- Poultry is the second-largest allied line at Rs 120.56 cr, followed by sheep/goat/pig rearing at Rs 38.08 cr (goat stock ~171,962, sheep ~192,771).
- Water resources/irrigation carries Rs 112.57 cr of potential; district has ~114,132 ha irrigation potential with tubewells the dominant source.
- Food & agro processing (Rs 28.61 cr) is a thrust area — the PLP calls for new food-processing units given the district's importance for foodgrain and vegetable output.
Gaps the plan names
- Shortage of key inputs — quality certified seeds, fertilisers, veterinary services and reliable power supply — is the main barrier to development.
- Lack of proper marketing support and market linkages for agricultural produce and for handloom/powerloom saree weavers, who do not get fair returns.
- Every year the Ghaghara river floods the district's northern belt, causing soil erosion; RIDF-funded flood-control structures are needed.
- Acute need for improved storage / silos to protect foodgrain; extra public- and private-sector storage capacity must be created.
- Declining soil health from heavy chemical fertiliser and pesticide use since the Green Revolution; organic manure and vermicompost adoption is required.
Value-chain gaps
Money this district loses today
Raw output sold cheap, value added elsewhere — each gap below is an opening for a local business.
Resources
What this district has
Tap a category to see the facts and figures underneath. Numbers marked unverified are AI-extracted and need a sourcing pass.
About Mau
Mau district is one of the districts of Uttar Pradesh state of India, and Mau town is the district headquarters which is also one of the few remaining areas of handloom saree production in eastern Uttar Pradesh, specializing in Sadiya silk sarees. Mau was carved out as a separate district from Azamgarh on 19 November 1988. It is situated in the south-eastern part of the state with headquarters in Maunath Bhanjan. The district is surrounded by Ghazipur district to the south, Ballia district in the east, Azamgarh district in the west, and by Gorakhpur and Deoria districts to the north.
Source: Wikipedia — Mau district
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